Sabyasachi. The mere name evokes rose-tined dreams of luscious velvets, regal silks, wispy drapes and all-round opulence in a chamber dressed with smoked mirrors; caskets of heirloom jewels casually strewn around. The days of wild bohemia. The age of grandeur. The flair of yesteryear royals…
Sabyasachi is not just a designer. But the orchestrator of bridal dreams that do come true. It’s no wonder that every Indian bride—from mega celebrities to the bride-next-door—dreams of tying the knot dressed in the designer’s timeless lehengas.
A walk down the grand staircase of a heritage palace or an aisle amidst the grassy terrains of a vineyard; there is no mise en scène that a Sabyasachi doesn’t lend itself effortlessly to.
“I learned early that my customers are not really buying into seasonal trends and fleeting fashion moments. They come to me for clothes that they will keep forever or pass down to their children,” said the designer himself in an interview with Business of Fashion. “A Sabyasachi woman believes in consistency and repetition. She celebrates her Indian-ness. This is not just about Indians in India, but the Indian diaspora who thrive on nostalgia for their motherland.”
Owing a Sabyasachi is owing for eternity, a piece of Indian craftsmanship that is exemplary in its art. It is a truth universally acknowledged that a Sabyasachi lehenga is the perfect stepping stone into a bride’s new life of wedded bliss. With each bead and seam sewn with utmost care, uniqueness is obviously the natural by-product. Modern yet timeless, these ensembles connect the bride to her ancestral past while painting a dazzling picture of the tomorrow that’s on her horizon. It’s something old, with something new. It’s the best of all worlds. What’s not to say ‘I do’ to?
Shop Sabyasachi at our flagship #AashniAt125 Notting Hill store. Email email@example.com for enquiries.